2009 years, the domestic home appliances market experienced a quarter The “cold” and the small step in Q2, “warmer”, the last month of shows in the 9,10 obvious trend. Especially in the near past, “11″ golden weeks, the household appliances market

Sell

Can only be a “blowout” to describe the word. Following the PRC, we will be based on the 100 cities in 1668 retail stores in the weekly monitoring data of domestic

Refrigerator

Weeks in the gold market performance.

Rigid demand the full release

This year’s “11″ golden weeks, coinciding with its 60th birthday, has stimulated the Chinese people attach great importance to the traditional Mid-Autumn Festival, holiday up to 8 days, known as “the longest history of Golden Week.” Double stack, extended leave, set off the consumer goods market is prosperous, sales increased significantly. According to the Ministry of Commerce Monitoring, 2009 “11″ golden week (1 October -10 8th) the total retail sales of consumer goods throughout the country 570 billion yuan, equivalent to 09 years ago, three quarters of total retail sales of social consumer goods 6.4%, daily average retail sales than last year’s “11″ Golden Week, up 18%, while the view from the main commodities, home appliances, gold and silver jewelry, autumn and winter

Clothing

, Staple foods, such as the flourishing trend of automotive, consumer upgrade evident. In Yee on the refrigerator, freezer,

Washing machine

, Air conditioning, color TV and other 5 major appliances in the weekly monitoring data also showed that the major home appliance retail sales rose in prominence during the National Day, especially since the National Day holiday to extend the pull at 1 week (October 5 ~ October 11 ) sales surged, in which refrigerators week in the National Day (September 28 ~ October 4) retail sales grew by 24.0% year on year.

Golden Week blowout sales level beyond home appliances industry is expected, some manufacturers out of stock or even the best-selling products, promote sales surge for several reasons:

1. The second quarter, faster than expected economic recovery, the confidence of economic agents to improve, this year is the 60th anniversary of founding of the PRC, the Government and the community, and people are held in the 11 large-scale celebrations, this sense of national pride and self-confidence will drive the enthusiasm of the various market segments, and into consumption.

2.

Appliances to the countryside

, Trade-in, energy efficiency subsidies are leveraging the rural market and urban market consumer demand.

3. Home improvement market and the wedding is also a huge consumer electronics market potential. Sales of commercial property surged from January to August this year, area home sales increased 44.5%, to improve the rapid increase in the proportion of type of housing, real estate, home improvement Strong Sales driven market. The 2009 is still a marriage, the Ministry of Civil Affairs statistics show that the first three quarters of marriage registration reached 7.45 million pairs, an increase of 10.2%.

Our detailed analysis of the refrigerator market, Golden Week, found that this year’s “11″ The market is also showing two other distinctive features, of course, these features in other home appliances market also exist:

1. The market starts early.

Suning

, The country from September 26 the U.S. had launched a comprehensive National market, ahead of the market to meet the 11 rigid demand, single-product merchants straight down, special machines, buy gifts, free shuttle and other forms of promotion to attract consumers, manufacturers and even has long been been well stocked in early September, promotions and other programs. According to Yee weekly monitoring, 1 week before National Day (September 21 ~ September 27) refrigerator market, retail sales grew by 115%.

2. Lasted longer. 09 “11″ golden weeks consumption significantly lengthen climax phase, from September 26 to October 8 upsurge continued outbreaks. Refrigerator market 1 week after the National Day (October 5 ~ October 11) of retail sales rose more than 550%.

A fire scene in the whole situation, the performance of a different brand. National Day week (September 28 ~ October 4), total retail sales of international brands accounting for nearly 50%, than non-holiday weeks, raising up to 16 percentage points, of which Siemens share of 18.4%

LG

8.7% share, Samsung accounted for 7.5%, 5.3% Matsushita, Bosch share of 4.8%. The share of domestic brands than non-holiday weeks, there were 1-4 percentage point decline, which accounted for 23.3% of Haier, Meiling share of 7.0%, 6.0% share of voice capacity, the U.S. share was 5.8% share of new flight 4.5%

Hisense

Share of 3.8%.

2009 refrigerator competitive landscape changes weekly Week

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Chinese friendship has always been heavy, cool stuffs and a way to express friendship. cool stuffs to choose a good time, preferably in a major holiday or commemorative days, such as the Spring Festival, Mid-Autumn Festival, Dragon Boat Festival, birthdays, wedding days. In addition, if the friend received a festive invitations, they should be a cool stuff.
cool stuff can not be too expensive, should be stressed that “small cool stuff profound feelings”, focusing on memorable. Choose a memorable, unique things as cool stuffs, such as cool stuffs of money will be difficult to buy a special souvenir is better. In addition, guests also take into account taste, such as the other party is intellectuals, you can send Zhang painting, the other high Ya, you can send music box and so on. In short, the value should be greater than the material value of the cool stuff, the cool stuff must not become bribes.
Joy to the marriage ceremony in general. For distant friends, even if the other party has not yet reached the paste can also be first cool stuffs. Thanks to the opening ceremony to cut the ribbon at the opening or sent to a few hours before, to send flowers the most common, but also send screen or mirror mirror painting. Greeting ceremony was that friends and colleagues can send fruit or flowers. Friends helped you a favor, in order to express gratitude, give each other some reward ceremony, it should be. All of these cool stuffs, unusual comparable, the cool stuff, the first to vote each other paraphernalia, the second to use for each other, to result from person to person. Dinner cool stuff can be sent to host family before dinner to the table respectful. Di went to a private home, such as access for the hostess should be noted that some small works of art, souvenirs and so on. If you have children, you can bring some candy toys. Condole cool stuff usually wreaths, elegiac couplet as much. cool stuff preferably color packaging.
Generally should be presented when the surface of cool stuffs, and congratulatory cards can be attached. Open the package recipient face to face is best appreciated cool stuff, and shake hands to thank: “I really like,” “pretty”, “thank you” and so on. Received wholesale gifts sent shall promptly reply to messages or business cards thanks.
As one of the world’s ancient civilizations is extremely particular about the traditional civilization of China, reciprocity. Saying goes good “by the grace of people dripping, when the Yongquan of” holidays, visiting friends and relatives, barter trade are inseparable from the “cool stuff” is used. cool stuffs include ancient rituals, cool stuffs, etiquette, on behalf of love, admiration, and more are used to deepen the feelings of friendship. And into the 21st century, cool stuffs, content, much more abundant, especially in the entry into WTO, Chinese enterprises have to face the world competitors and partners, a double squeeze, Suo Yi reciprocity even more prominent.
cool stuffs are enterprises and institutions in business or business activities to improve or expand their visibility, and increase market share (share) to obtain higher sales and profits and special ordered. Mark with enterprises, with a particular meaning to. Select a representative of the spirit of enterprise, culture, and content rich cool stuffs, corporate public relations as a modern high-polar lubricant sales is particularly important. It is in the business of bilateral and multilateral cooperation, open up new markets, occupy more market share, promote the culture of the enterprise is no substitute. At the same time is also an advertising cool stuff, a promotion, the appropriate cool stuff to establish a long-lasting in the minds of customers and profound impression. View of modern business cool stuffs, in addition to the ancient tradition of Chinese etiquette, courtesy, it is more with the corporate image, meaning closely linked.
“Reciprocity, to not come, reciprocate 。”—” Book of Rites. Qu ceremony” cool gifts novelty, singularity, technology and practicality. Product as a cool stuff, it often has people like and do not generally willing to go out and buy their own characteristics. cool stuff giving is an emotional investment, can reduce the emotional distance between people, to facilitate people’s communication, communication, consensus, and create good business opportunities. Back in the Spring and Autumn period, respect for etiquette in our country, thousands of years, has become a culture. Over time, as the core of this culture — the material cool stuffs are rapid changes. Different times, different historical backgrounds, cool stuffs are also different.

2006 fall of the Shanghai household appliance market situation changes, Suning Appliance Chuluanbujing, calm response. In the industry at the cusp, Su Ningtian Lin Road Shanghai flagship store to break the siege, grand opening, on sales of 16.5 million to create a brilliant, Changning Road, flagship store next to the lead, the city Suning Joining together and set off a major shock benefits fall outside the industry war. Rewrite history, breaking the laws of the market in August off-season, the way Suning sales gains across the board, the highest monthly sales of the year the most. The autumn of 2007, Suning Appliance lakes battles … …

Flagship off the top of Changning proudly 100

China as the first store Suning Changning store to Dream Digital Life home orientation and won the recognition of citizens, a large benefit of this war, Changning store as a big benefit war Sue Field, will lead the Ten flagship benefit war in August, and then the tree industry benchmarking. Indeed, the October 1, 2005 flagship flight, grand opening or edge lift 3C vitality and, in just seven months to achieve the software and hardware integration of international collaboration SAP system upgrade. October 1, 2006 re the flagship to 3C + model services 100 million people, develop their dazzling style. Today, the long-Ning Tengfei occasion, Xiao made the pack, top of head high 100. At this point, in August Oe war, Su Ning Hui Ning site owner to look forward to … …

First, Changning flagship store opened membership Carnival Week, August 11 Session Group buy cum staff members thank their relatives and friends will warmly played, instant, no thresholds apply Suning membership cards, exquisite gift opening ceremony featuring a variety of cards. New and old members to Changning, especially for single items of goods 10% -50% discount, either you choose.

Tian Lin Hui prominent interpretation great legendary battle As Suning Tian Lin under the command of a fervent opponent of the shop, last August, has denied blocking, Grand Opening! 3C flagship model to debut in Shanghai, opening day lead to consumer bulls to bid boom, sales kept soaring, sales of 16.5 million to achieve all-day miracle. The spectacular event shocked the CCTV, causing all the industry attention, setting off a Suning “Autumn Oe war” sales campaign.

Time flies, like a Song, Suning fall off again, great benefits battle to shake the world Tianlin store opening: Shoppes new clothes, ambitious, in order to thank the past year, consumers are deeply concerned about and support. The benefit during the war, Tianlin shops large business area, ultra-luxurious shopping environment, superior lineup of goods Thanksgiving feedback. Apart from classic to be missed, 40 classic models, snapping shots and other activities should back to Tian Lin, held in August 2006 purchase invoices over 1,000 yuan, one-piece stand by 50. In addition, on August 11? August 12 two days, 100 Taiwan, special electrical draw bargain, waiting for their presence.

Flagship mass and we do eras style

“Brand olive 100 Yin maneuvers; welcomed 10 million guests receive benefits the whole city.” Great benefit of this war, to store Suning Changning, Tian Lin as Sue games shop started together and close ranks under the command of the flagship Ten, Huang Xingsheng Code, Hualing Fei Yang, Cao Xi holding more to see, True North Parade, Mudanjiang River, South Bridge war … …

Hui-war period, investment promotion resources Suning generous portrait Pratt & Whitney. Fierce price bottom line, 10 million ultra-cheap electrical appliances, 200 million benefit special type War, to create favorable coordinates, the city shared; challenge service peak wedding home decoration, electrical Jicai enjoy discount privileges manager prices, gifts, services, “VIP Package Additions card” in one step. More hundred dollars, “Gold Mister joint card”, Zhou Zhou limited delivery, ten flagship lead, the city is moving in unison Hui Su Ning war.

Pewter Flasks with a Celtic Flair

People who really enjoy life believe in two things: celebrating everything, and giving great gifts. Major life milestones, like weddings, graduations, and birthdays call for gifts that are both meaningful and heartfelt. Heartfelt gifts are always hand-chosen by their givers. They are chosen based on quality and how they will make the recipient feel special. One of the best compliments is receiving a gift that has personal significance, one that shows the giver took time to find just the right item.

Heritage, Tradition and Keepsakes

Brides face a real dilemma – finding a unique, thoughtful gift for the bridesmaids and groomsmen in the wedding, without breaking the bank. With all the planning, expense, and work that goes into creating the perfect wedding day, these gifts should be just as special as the people in the wedding party. The perfect solution is to get beautiful pewter flasks decorated with the classic Celtic knot work known as Icovellavna. They’re perfect because the flasks for the men are sturdy, handsome and practical. The same flasks for ladies are elegant, unique and imbued with the tradition of an ancient land.

The Celtic knot flask is great for everyone in the wedding party – even if they’re not Irish. For the Irish members of the party the celtic pewter flasks represent heritage and tradition. For other friends the beautiful flasks are a remembrance of their part in this special occasion, and a great way for the couple to say thank you.

Distinguished and Eclectic

One of the things that makes a Celtic Pewter Flask an outstanding gift is that it is something many people would never think to buy for themselves. It has an elegance that is associated with a simpler time, and it is something that you don’t see everyday. Perfect for display on a shelf, or to take to bonfires on cold autumn nights, these flasks always add a special touch to any event.

An Irish pewter flask is a great gift idea for anyone who has an affinity for Ireland, the beauty of the Icovellavna, or an appreciation of something unique and unexpected. A distinguished flask can convey tradition and quality. The fact that most people don’t own or carry flasks anymore makes it a signature gift for those with more eclectic tastes as well. The dramatic impact of the detailed Irish knot work on a sturdy pewter flask is why this gift stands apart, and gives any family another reason to celebrate. You can find them at www.cellphoneflasks.com

Purchasing a gift is not always easy especially it is for someone from a different culture. This article provides some interesting information if the gift is for a Chinese person.

As China is a big place with many provinces the culture can vary depending on which province the person comes from, but there are some general themes that can be followed to avoid embarrassment.

What you need to know?

To the Chinese, anything that brings prosperity, longevity or good fortune are fine and anything related or ‘sounds like’ death must be avoided. This rule applies to both numbers and colors that are being used in almost any occasions.

Note: The pronunciation is referring to Cantonese.

Bad numbers – number 4 is the most unwelcome number simply because it has a similar pronunciation to ‘death’.

Good numbers – number 8 sounds like prosperity and number 9 for longevity. Series of 8’s or 9’s such as ‘888’, ‘99’ are even better. Numbers ‘168’ and ‘138’ are also very popular for they sound like ‘continuous fortune’.

Bad colors – black and white are usually for funeral or mourning. Therefore, you should only send white flowers to a funeral. Gift wrapping paper should not be plain white or black. An exception, although wearing black or white to a wedding is not a tradition, it is acceptable if the wedding ceremony is held in a church which follows the western style.

Good colors – red and gold are for celebrations such as birthday and wedding.

Items to avoid – sharp objects such as knives or scissors as they would ‘cut-off’ a relationship. Umbrellas resemble separation. Clock sounds like “attend a funeral”. Handkerchiefs are for mourning. Books are not for Cantonese people who love gambling because it sounds like “loss”, otherwise they are fine.

Do not be offended if your hosts do not open the gift in front of you as it is not polite in the Chinese culture unless you insist. Also, they do not normally accept your gift immediately in case you feel they are greedy.

What are the popular items?

Cash

Cash can be used in almost all occasions. For happy occasions, it should be put inside a ‘red envelope’ that has some words of blessing pre-printed on it. Red envelopes can easily be found at most Chinese grocery stores but always check with the staff to find one for the occasion you want if you do not understand the Chinese characters on the envelope otherwise you might give away one for the wrong occasion.

The amount inside the envelope should follows the numbering rules as mentioned before i.e. use even numbers except number 4. Also, if you are a couple then you should give two envelopes instead of one to cover for both.

If it is used in a funeral, which is normally used for donation to the charity or assist the grieving family financially, you can put small amount of cash in ‘odd’ number in a normal ‘white envelope’.

Food

There is no doubt that Chinese love foods, this is always a good bet especially for older people. When visiting someone in person, it is always a good manner to bring a food basket containing fruits, biscuits or table wine. If he or she is a smoker then a good brand cigarettes is also fine. In the upper range you can give away food such as dried oysters, dried seafood, mushrooms or bird’s nests. For individual fruit such as oranges or apples, count them in even numbers e.g. 6, 8 or 10 pieces.

Jewellery or ornament

Normally given in big celebrations such as wedding, new born baby, 21st birthday, 60th birthday, 90th birthday and so forth.

Baby – parents like to host a banquet for their new born baby after one month of birth. Jade, gold or silver bracelet or necklace is a good gift, otherwise baby clothes.

Birthday – If you know the person’s Chinese zodiac sign, another hot item is a gold plated Chinese zodiac figurine represents the animal sign of the person.

Wedding – jade or gold bracelet or necklace resembles long lasting relationship.

What sort of gifts for festivals?

There are many festivals in China, but you will most likely be invited to join a family celebration in the following festivals:

Spring Festival (Chinese New Year) – this is the most important festival for the Chinese people which brings family members, friends and relatives together. It is a custom to give money in a red packet from married couple to single people or children. If you are single it is considered to be polite to bring a food/fruit basket to your hosts.

Mid-Autumn (Moon) Festival – This is the day when people would sit down with family and friends to watch the full moon and serve moon cakes and other type of food. Therefore, bringing some moon cakes or food along to your hosts is the best gift you can offer.

Dragon Boat Festival – Rice parcels as big as a purse are made during this festival to honor a patriotic scholar named Chu Yuan who drowned himself to protest against the emperor. Before his body was recovered, people made the rice parcels and threw them into the water to stop any fish eating his flesh. Another saying is dragon boats were used to scare away ‘water spirits’ because the dragon is the god of the oceans. Rice parcels are made out of glutinous rice, pork and egg yolk wrapped with bamboo leaves which are sold in most shops during the festival. If you are interested in cooking, bring along some home made rice parcels which will surely impress your hosts.

Other occasions

Return from a vacation – small souvenirs to your neighbors, friends, colleagues and relatives when returning from a trip.

Farewell – cash in a red packet or small gift such as a sailing boat meaning smooth sailing to the new destination.

Visiting someone at home – food basket.

Visiting someone in the hospital – food plus health drinks (e.g. Ginseng) that will help speedy recovery.

Conclusion

Generally speaking, dealing with people from a difficult culture requires understanding. Some of the traditions have been practiced for a long time but are diminishing in the new generations. Chinese people are normally understandable in terms of culture conflict since they have over 2000 years of history and have different culture in different provinces. It is beneficial to know the customs but they do not need to be strictly followed as long as you stay away from the ‘death’ associations you should be safe.

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